Peachtree Hoops: Klutch Sports Group to open Atlanta office


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The sports agency and United Talent Agency will share offices in Atlanta.

Klutch Sports Group, the agency that represents three Atlanta Hawks players, is reportedly opening an Atlanta area office alongside sister company United Talent Agency. UTA represents Atlanta hip-hop artist 21 Savage as well as Offset of Migos.

The Hollywood Reporter states that Klutch CEO Rich Paul will head up the new office that will also house former Georgia Tech and NFL WR Damarius Bilbo, the head of Klutch football.

Trae Young, Cam Reddish and 2021 No. 20 overall pick Jalen Johnson are all represented by Klutch, and will now have the luxury and convenience of a hometown office from their super-agency.

“Atlanta is an epicenter of sports, music, art, business and culture,” said UTA CEO Jeremy Zimmer in a press release. “There is a huge and growing opportunity to connect talent with new possibilities that help them build their careers, where they live and on their terms,” the CEO added.

Perhaps the expansion of Klutch into the Hawks’ market will make them a more appealing destination for future NBA free agents and disgruntled stars seeking trades to greener pastures. The presence of Young, John Collins and the rest of Atlanta’s core on the basketball court is an appealing sell in itself, on top of whatever growing off the court endeavors that may be enticing to players.

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